The management of Coscharis Motors, authorised representative of Ford Motors in Nigeria, has unveiled Ford Trucks for the Nigerian market.
Regarded as a reliable force in the sector, Ford Trucks were unveiled recently at the just concluded concluded Lagos Motor Fair by the the Director General, National Automotive Design and Development Council ( NADDC), Jelani Aliyu.
Addressing guests and visitors, General Manager, Marketing and Communications, Coscharis Group, Abiona Babarinde said: “We are glad to announce the confidence Ford Trucks reposed in us to represent them in Nigeria.”
With 60 years of experience in truck manufacturing and product development for international markets, Ford Trucks continues its strategic moves across Africa.
Under the arrangement, the company recently announced the appointment of Coscharis Motors as the official distributor in Nigeria.
Already, a strong name in the heavy truck market in the region, Ford Trucks aims to concrete its position by this strategic move.
Speaking recently, Vice President of Ford Trucks, Serhan Turfan,said: “We believe that Coscharis will represent our brand in Nigeria excellently”
“Building on our steady presence in the region, our new facility in Lagosis an important milestone for our operations in the country. As an innovative brand that listens to our customers’ needs, we strengthened our products according to the Nigerian market based on our experience in the continent for the last 10 years. We are proud to have trucks in Africa that reached more than 1 million km and have a concrete position in the markets we are currently in. We are very pleased to partner withCoscharis,a leading respected brand name in the auto sector in Nigeria to expand our services for our customers in Nigeria. One of the leading organizations of the region, Coscharis is a strong partner of Ford for years, not only in distribution but also in assembly, offers to customers complete solutions including finance withCoscharis Mobility, the exclusive representative of Sixth in Nigeria. With our new partner, we are committed to providing the highest levels of customer service and competitive aftersales solutions through dedicated facilities for sales, service, and parts. We believe Coscharis will represent our brand in the best possible way in Nigeria”