Coscharis Motors Unveils Geely Ultra-modern Service Workshop, Aftersales

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Photo Caption:L-R: Abiona Babarinde, General Manager, Marketing & Corporate Communications, Coscharis Group; Cosmas Junior Maduka, Executive Director, Aftersales & Special Duties, Coscharis Group and Paladin Yao, Country Manager, Middle East/Africa Business Unit, Geely Auto International Corporation, at a press briefing and tour of the Coscharis-Geely Ikeja workshop facility.

Coscharis Motors, the exclusive representative of the Geely automotive brand in Nigeria, has inaugurated a state-of-the-art after-sales workshop, exclusive to Geely vehicles in Nigeria.
This workshop aims to enhance the customer experience and improve after-sales service for Geely car owners.
The expansive ultra-modern workshop, located in PWD axis in Ikeja GRA, is equipped with state-of-the-art diagnostic equipment, manual and automated tools, six lifts, as well as auto parts, and technicians who are given regular training by Geely. Outside the workshop is a drive course to test the undercarriage of the cars.
Speaking at the event, Cosmos Junior Maduka, Executive Director of After Sales and Special Duties at Coscharis, highlighted the company’s dedication to delivering a seamless ownership experience for Geely customers.
“Our desire has always been to ensure hassle-free maintenance for our customers. This after-sales workshop is a direct response to that goal.”
“We are proud to extend our legacy of excellence, a legacy that already spans top-tier brands like BMW, Ford, Jaguar Land Rover, Renault, to now
“The investment amount, which includes the spare parts, tools, and all others, is over N1bn. Of course, the building is also part of the amount. It is a large investment, but one we believe will pay off in the long run,” he explained.
While Coscharis Motors currently supports over 3,000 Geely vehicles across Nigeria, Maduka expressed confidence that the new workshop would help drive even stronger sales growth in the coming years.
“On sales, we are the after-sales team, not the marketing arm, so we may not have exact figures. But permit me to say we have over 3,000 Geely vehicles on the road. With this latest partnership and the addition of an after-sales experience, this number should more than double,” he said.
The new Geely-dedicated facility is designed and equipped to international standards, featuring brand-certified technicians, genuine spare parts, and advanced diagnostic tools.
“We have launched a dedicated Geely workshop, equipped to global standards, staffed by brand-trained technicians, and supported with genuine spare parts and best-in-class diagnostics. It is built to serve efficiently, professionally, and promptly,” Maduka said.
He added that the company’s mission centres on delivering true value, with the customer at the heart of its operations.
“We are here to ensure that every Geely customer gets more than a product; they get experience, support, and value for their money.”
Maduka also praised Geely as a brand known for innovation and advanced engineering, saying it aligns with Coscharis’ own vision for social impact and technological advancement.
“Geely is not just a car brand. It is a global symbol of progress built on precision engineering, advanced technology, and customer-focused design. And now, that very symbol has found a new and trusted home with Coscharis.”
“It gives me immense pleasure to welcome you all to what is truly a defining moment for us at Coscharis. Today, under the theme “Geely’s Found a New Home,” we are not just launching a new workshop, we are launching a new promise.
Representing Geely Auto International Corporation, Paladin Yao, Country Manager for the Middle East/Africa Business Unit, expressed satisfaction with the strengthened partnership with Coscharis.
Yao also highlighted Geely’s commitment to quality and customer assurance, noting that vehicles sold in Nigeria will come with a six-year or 200,000-kilometre warranty.
He noted that Geely vehicles come with a six-year warranty or 200,000 kilometres.
In ensuring customer satisfaction and fostering brand loyalty, the auto firm currently has 13 distinct service locations across 13 states, thereby ensuring extensive regional coverage. Strategic placement of these centres allows for prompt and efficient assistance to clients, minimising downtime and maximising operational effectiveness.
Key locations such as Abuja, Kano, Uyo, Calabar, Akwa and Port Harcourt highlight the geographically diverse network. Notably, Port Harcourt serves as the primary hub for the eastern region, underscoring its importance in delivering specialised support and expertise to that area. This decentralised approach to after-sales service demonstrates a dedication to customer-centricity and a proactive strategy for addressing regional needs.

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