Kia Motors on Friday commenced its widespread service network of 192 centres across 160 cities in India.
Kia in a statement explained that through IoT-based Kia Link App, the company aims to offer seamless and new-age car service and vehicle management.
It is also starting four parts dispatch centres for inventory management in Chennai, Navi Mumbai, Delhi NCR and Kolkata and three training centres for skill enhancement.
Commenting on the new servicing and management initiatives, Manohar Bhat, VP and Head – Marketing and Sales, Kia Motors India said, “As a global leader in customer satisfaction initiatives, Kia Motors has been a front-runner in raising the bar higher by giving the best of after-sales services to our customers. Kia Motors India brings in a similar level of quality and hassle-free experience as we command some of the most advanced tech-driven service centres in the country.”
Easing the process of scheduling a service appointment, the owners will get notified via the Kia Link App about an upcoming or service due reminder, to maintain the vehicle performance. Also, Kia Link App would allow the customers to make an appointment at their preferred dealer. This also helps the dealer to keep a track of the vehicle’s reporting and better utilisation of resources at Kia hi-tech service centre.
To eliminate delays and digitize the process, the workshops are equipped with RFID scanners which would identify the car through RFID technology. This would be followed by allocation of a service advisor who then would diagnose the car digitally at the Vehicle Health Check-up bay and share the report with the customer via their dedicated Kia Link Dealer App with real-time updates and progress on the repair work.
According to the company, training centres are equipped to train the dealer staff on dedicated bays for mechanical repair, body and paint repair, EV training, Sales Training, Role Plays, System Trainings, digital & virtual training experience & broadcast room training. Each training centre is spread over 23,000ft to accommodate state of art multiple training facilities.
All the training centres have been in operation since June 2019 and Kia Motors have trained over 2400 dealer staff so far. The training program will provide a seamless and top-notch service with uniform quality of work across all service centres in India thereby building trust and confidence of the customers in the brand and enhancing customer satisfaction.
