Foremost German luxury automotive group, BMW is to has unveil25 electric products in India before the end of 2021.
“As far as our business is concerned, the worst of coronavirus is behind us. In 2020 we saw business shut…This year we expect the full 12 months to be operational as compared to around eight months last year. Demand is also picking up,” said BMW Group India President Vikram Pawah.
Pawah said there are two factors driving demand. One is the increasing preference for personal mobility in the aftermath of the pandemic due to health and safety concerns and the other, in the luxury segment in particular, people are looking to indulge in cars as they are not going for international holidays in exotic locations.
In order to tap the opportunity, Pawah said,”BMW Group India will launch 25 new products.”
