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Beginning in March 2019, select new BMWs will have a digital co-pilot onboard. The German luxury brand announced Thursday the BMW Intelligent Personal Assistant will help drivers and passengers with a host of functions in the car.
The Intelligent Personal Assistant can work in a variety of different ways. In the car, it will respond to commands after occupants say, “Hey BMW.” Outside the vehicle, the Intelligent Personal Assistant is compatible with smart speakers and smartphones to integrate into an owner’s ecosystem.
The system handles the basics such as climate control, music selection, and navigation routes, but it goes beyond those commands. Drivers and passengers can ask the system things such as “What’s the meaning of life?” should he or she feel philosophical, or they can issue more general commands such as “Hey BMW, I’m tired.” The latter will tell the digital personal assistant to adjust the lighting, music, and cabin temperature to keep the driver more alert and focused.
According to agency report. It can be integrated with Microsoft Office 365 and Skype For Business to make the car a mobile office. Drivers can even give their co-pilot a name to respond to, should they desire.
With every command and question, the assistant learns the driver more and develops the ability to understand a driver’s preferences and favorite settings; the system can remember often-frequented places and recognize commands like “take me home.” It all combines to create an owner’s BMW ID, which the brand said “links the car to the customer and their digital world.”
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