Toyota Nigeria Limited (TNL) has unveiled the New Generation Rush Sports Utility Vehicle (SUV) in Lagos.
Addressing stakeholders such as dealers and Motoring Journalists, Managing Director of TNL, Mr Kunle Ade-Ojo explained that customers had continually yearned for a vehicle that would bridge the gap between the upper class SUVs and our salon category.
According to Ade-Ojo, the company responded with The Toyota RUSH, “A vehicle imbued with the trappings of the Toyota Superior Quality and A beauty to behold.
He added:“It favourably competes within its segment on the platform of elegance, price and the enviable Toyota family heritage.
“A heritage built on trust, the will to continually satisfy customers and customer safety which is paramount. “As a corporate and responsive organization, Toyota (Nigeria) Limited will continually strive to yield to the aspirations of our dear customers by enriching our stables with magnificent vehicles, offering attractive variants and surpassing customer expectations.
“The inclement economic landscape of our dear nation Nigeria has not deterred us. In fact, it has positively impacted on our creativity in responding to the demands of our dear customers all over Nigeria and we will continue to push the frontiers of technology to keep our customers satisfied and also uphold our culture of excellence.
“Ladies and gentlemen, I am very pleased and thrilled by this model that “fuses dynamic energy with sharp elegant styling”.
“Available in three variants, the RUSH is equally imbued with magnificent interior beauty and comfort. It is targeted at aspirational individuals that love the comfort and status of an SUV with excellent drive and affordable price.
“It is no exaggeration that the rich pedigree of this model already imbues it with outstanding attributes peculiar only to all its siblings in our model line-up.
“Gentlemen of the press and our committed dealers, you all deserve worthy commendation for your consistent support even in this challenging business climate to ensure the success of the Toyota brand in the Nigerian market”.
He explained that the company is putting arrangement in place to sell about three hundred unit of the Rush between now and December this year.
In his presentation, Marketing Manager, TNL, Bayo Olawoyin explained that the Rush SUV is made in Indonesia and was first introduced in 1997.
Available in Nigeria, according to the marketing manager are 1.5 Automatic Mid Grade, 1.5 Automatic High Grade and 1.5 Automatic Leather High Grade.
The Rush boast of seven seats, safety and various security innovations.
The Toyota Rush is rear-wheel driven. The Rush comes with a 6-speaker, touchscreen audio system with USB and Bluetooth functionality, Android Auto Plus Show, Apple CarPlay and navigation, among others
